Atari Founder Is Launching Augmented Reality NFTs on Ethereum
Read the original article by: Andrew Hayward
Atari has been at the forefront of innovation since the early 70s, pioneering the “home video game console” with the Atari 2600. At the time video games were only something that could be done at the local arcade or pizzeria, but that all changed with the release of the 2600. Experiences only obtainable through expensive machines were now easily and cheaply available to the masses, & we all know the rest of the story is history, with Nintendo coming out in 85, PlayStation, Xbox coming years after. With the release of their home console, the company led way to a revolution that has reached millions around the world. Now can the company replicate its early game success, with the newest technology on the block, NFT'S?
On September 27th, Atari founder Nolan Bushnell announced “ The Arcade OG Series” a set of Eth-based NFT’s. An NFT is a token that proves ownership, of an increasingly scarce digital item, with this you’ll be owning a “video clip displaying a 3D rendering of an Atari “Pong” or Syzygy (Bushnell’s Atari precursor) “Computer Space” arcade game cabinet.”
But these aren’t just video clips, the owner will also be able to view them in augmented reality experience, placing the item wherever within a space, and view it from a variety of different angles. Most similar projects let you use your phone to project the items. Another NFT will come with a visit to the Two Bit Circus with the Atari Founder. Bushnell tells Bloomberg “I hope we can blow your socks off every six months with a new sock-blower-offer.”
This is not the companies first foray into Crypto, with just last year announcing multiple projects, directly related to the industry. From the Casino within Decentraland, an Atari Token and other NFT drops. While Atari isn’t the same Video Game juggernaut it was back in the early 70s, the willingness to invest in new technology has kept them alive, & potentially bring them back to the front of public conciseness.