German Investment Firm Plans To Add Bitcoin To Its Offerings

The $500 billion German asset manager speeds up plans to adopt crypto after assessing Bitcoin certificates. Read the full article by: Asad Gillani

Key Points:

  • Union Investments is planning to experiment with BTC by moving 1-2% of their portfolio into the digital asset. Union currently has $500 billion in assets under Management.

  • If more traditional finance companies start dipping into cryptocurrencies and offering products to their clients this will make crypto more accessible for the average investors.

  • One barrier for most people is having to go through the process of signing up for a platform like Coinbase that they don’t know or trust. They would feel more comfortable getting exposure from a company they have been with for years and know well.

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